The Truth about Creativity – with Theresa Amabile
I recently watched a very interesting interview taken by David Burkus some years ago. He invited Theresa Amabile to present her approach and perspective on Creativity. She is a truly...






























REframe experience has been a fulfilling one because I feel that we have worked with our trainers, Vlad and Cristina, since we met and found the needs and expectations of the group I was part of until they did the design training for us and has been implemented. For me, REframe was a fulfilled expectation: what I communicated was heard, what I wanted was listened to, what I hope was implemented. “ (Oana Cristea – pastel Internal Communication – advertising industry)
“After reading the mail from REframe we felt we had to do this team workshop. Oana had the same feeling after reading it. Today we are on the third day of the workshop and I felt a lot of energy, I discovered new things, and what is most important is that it is confirmed to me that in each of my colleagues there is a creative potential and a ton of ideas, which we have to find, to become aware of and to work to discover them. ”
(Dana Nae-Popa – pastel Managing Director – advertising industry)
”For me, REframe experience was inspiring in the first place, and secondly it helped me personally but also to the job level, community, in the work group I belong to every day. After the workshop, I discovered three areas:
I discovered or confirmed certain needs that I had in the subconscious, but I neglected them because of day-to-day busy activities.
Secondly, I have somehow learned to find out my problems and see how to find my solutions
Thirdly, I discovered that with people around I share things in common that we have not even known before. We often have the same problems, that we can find the same or different solutions. That made me feel closer to my colleagues but also to find myself, somehow the inner silence, to discover myself and to see that there are more solutions than I expect and that problems can be solved in a creative way that seems to you much simpler than you think when you are confronted with the problem in the first place.
The workshop would fit perfectly with those who want to develop themselves personally because they discover methods and all sorts of solutions that will help them overcome certain problems but also for groups who want to get to know each other better, who might experience problems regularly at work or in the community they are part of, and can find through creative methods to solve the problems they are facing.”
(Simona – Head of Pr pastel – advertising industry)
”My experience with REframe was great, I met two absolutely wonderful people. If I could describe in a few words what the REframe meant to me, I could say that this is me before the course (showing a closed cube), a perfect geometric shape, rigorous, with the same faces and yet different, but after I did this workshop I could say that I look like this(an open cube) because I opened a side I could know but still I did not use very much, this side of imagination, the desire to dare and think more than I do every day. So if you feel like you are so, I think REframe will help to be like this.”
(Claudia –Account pastel – advertising industry)
The whole workshop was very insightful. Reframe is fun, introspective, an solutions finding oriented.
Cristina, 28 years old, designer
I mostly appreciated the trainers and the challenges we received. I would describe REframe as a workshop for soul and mind.
Claudia, 26 year old, account
I enjoyed the energy created and the fact that I felt that parts of the workshop could be applied day by day. I would describe the workshop as useful, sparkling and inspirational.
Dana, 33 years old, Managing Director
I liked mostly going out of my comfort zone, remembering the important things for myself, by playing. REframe was great because when you play you discover new things about yourself
Ioana, 34 years old, copywriter
I have discovered new ways to develop my creativity and imagination. I would describe REframe as fun, unexpectedly interesting.
Grați, 32 years old, account
I mostly loved the connection created between us, the things learned about the others. I would describe the workshop as a track of self-knowledge.
Irina, 30 years old, designer
I appreciated the utility of the games. REframe is refreshing!
Oana, 32 years old, internal communication
In REframe, I was able to discover new things about myself, about my colleagues, and the fact I had potential.
Andreea, 31 years old, financial officer
I liked the new concepts that were presented and the originality. The workshop helps you learn new things about yourself and your team
Bodgan, 32 years old, art director
I appreciated the fact that serious issues were discussed in a fun way. I would describe REframes as inspirational.
Andreea, 30 years old, financial manager
the games require repetition to create the mind set
I have to feed my imagination
I realized I should spend more time for self-observing
out of the ordinary things come out extrordinary things
creativity must be practiced
problems always have a solution
I rediscovered the teamthat you can ask for more from your mind and imagination
to listen myself more
to look at the problem from multiple angles
teamwork can give birth to wonderful ideas
wherever there is a problem, there are always more than 10 ways to solve it